Facebook Circumventing Incoming EU Privacy Law

20 April, 2018, 00:51 | Author: Sam Montgomery
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Right now, there are around 1.5 billion Facebook users in Africa, Asia, Australia and Latin American are held to terms of service that are connected to the company's Ireland headquarters. In a statement to Reuters, Facebook said that the move was largely due to the "specific language" that's required by the new European Union law, but noted that "We apply the same privacy protections everywhere, regardless of whether your agreement is with Facebook Inc or Facebook Ireland".

If tomorrow the law of the European Union, which does not allow companies to collect data about people online without their consent, will enter into force, nearly 1.9 billion users of Facebook around the world will come under his protection.

The previously unreported move, which Facebook confirmed to Reuters on Tuesday, shows the world's largest online social network is keen to reduce its exposure to GDPR, which allows European regulators to fine companies for collecting or using personal data without users' consent. Over the past several months, Facebook has given a few answers to that question. Soon, Facebook will change it so that only European users will fall under GDPR. As of December, Facebook had 239 million users in the United States and Canada, 370 million in Europe and 1.52 billion users elsewhere. The unit is subject to regulations applied by the 28-nation European Union.

"We apply the same privacy protections everywhere, regardless of whether your agreement is with Facebook Inc. or Facebook Ireland", the company said in a statement to Reuters.

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As it turned out, more than one billion users of social networks around the world up to that time was under the protection of European laws. The prompt will only give users the option to "accept and continue" (meaning they must accept Facebook's policies before proceeding), or "manage data setting" (through which users will be able to manually limit the kinds of data that advertisers can use to target them).

Facebook will have more leeway in how it handles data about those users, Veale said.

Facebook's ad revenue per user varies, but is highest in the US & Canada, where each user delivers the social network $82.44 a year, so the average US or Canadian user would need to pay an average $7 a month to use the platform, per TechCrunch analysis.

Ireland was unaware of the change.

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